Use date-based ticket prices when you want a price to appear only for a limited period, such as an early-bird price, a short promotion, or a standard price that starts after another price ends.
This creates a separate ticket price with its own availability window. It is different from a coupon code or bulk discount: attendees see whichever ticket price is active for the date and time they are checking out.
From your event dashboard, go to Revenue > Tickets.
Open the (...) menu next to the ticket you want to edit, then select Manage Ticket.
Go to the Price step.
If this ticket already has a price, edit that price. If you want the ticket to move between prices over time, add another price row for the next price point.
Under Availability, select Date Range.
Set the From date for when this price should become active and visible to attendees. Set the To date for when this price should stop being active. The To date is inclusive, so a price with an active-to date of September 5 remains available until 11:59 pm on September 5 in your event timezone.
Repeat this for any other price points you want to schedule, then save the ticket.
For broader ticket setup guidance, see Setting Up Tickets For Your Event. If you want attendees to enter their own amount, see Flexible Pricing for Tickets and Add-Ons. If you want quantity-based pricing, see Creating Bulk Discount Pricing For Your Tickets.