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Creating Offers and Giveaways

Written by Benjamin Dell

Offers, freebies, and giveaways are shown as event perks. Use them to share attendee-only redemption instructions, files, links, prize draws, or sponsor and speaker promotions.

Create an offer, freebie, or giveaway

  1. Go to Content > Offers and Giveaways.

  2. Select Add Offer or Giveaway.

  3. Choose Promotional Offer or Freebie, or choose Prize Giveaway.

  4. Add the title, description, and any optional icon or image.

  5. If the perk should only be available to people with certain tickets, select those tickets under Restrict to Tickets?.

  6. If you want the perk grouped in a specific section on the Perks page, add or choose a Custom Group.

  7. Select Save when you are done.

For a promotional offer, use Is this a Freebie? when the perk is free to redeem. For a prize giveaway, set Quantity Available to the number of winners you want to select.


Attribute the perk

By default, HeySummit shows that the perk is provided by the event organiser. You can instead link it to a talk, speaker, or sponsor, or add a custom name, company URL, and logo.

If you link the perk to a talk, it can appear with that talk. If the talk has multiple speakers, the perk can be associated with those speakers through the talk. You can also turn attribution off if you do not want an Offered By label to appear.


Show the perk on talk pages

Select Include on All Talk Pages? if you want the perk to appear on every talk page, as well as the Perks page and any specifically attributed talk, speaker, or sponsor pages.

You can also use Talk Call-to-Actions to show an offer to attendees near the end of selected talks. By default, the CTA is revealed 15 minutes before the talk is due to end, unless you change the reveal timing.


Control giveaway winner selection

Giveaway winner settings are under Setup > General > Giveaway Settings. From there, you can choose whether winners are generated automatically, how talk-level giveaways are timed, whether event giveaways are bundled into one prize draw, and whether attendees can win more than one giveaway.

If you enable Only Select Winners From Attendees Who Attended?, HeySummit only selects eligible attendees who attended. For talk-level giveaways, the attendee must have attended that specific talk. For event-level or bundled giveaways, the attendee must have attended at least one talk from the event. You can also choose whether live, replay, or in-person attendance should count.

Individual giveaways can inherit the event default winner timing or use their own custom generation date and time.


Let speakers create offers and giveaways

If you want speakers to add their own offers and giveaways, enable that permission in the speaker settings. Go to Content > Speakers, open the page menu, and turn on Create Giveaways & Offers?.

Speakers also need their speaker login details before they can access their speaker dashboard. To send them, go to Content > Speakers, open the menu next to the speaker, and select Send Login Details.


Set redemption details

For offers and freebies, redemption instructions are only shown to registered attendees. You can add written instructions, a redemption URL, or a downloadable file up to 10MB.

Use Redemption Button Text to customise the button label. If you leave it blank, HeySummit uses Redeem Offer.

Use Direct Button Click? if you want the button to send attendees straight to the redemption URL or file instead of opening the sidebar with instructions. Direct button click requires either a URL or a file, and each offer can use either a redemption URL or a redemption file, not both.


Other display options

  • Hide From Main Perk List? hides the perk from the main Perks page while still allowing it to appear on linked talk or speaker pages.

  • Custom Group lets you group perks under your own labels on the Perks page.

  • Show Attribution? controls whether the public perk displays who it is offered by.

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