HeySummit highlights potential recipient-level email delivery issues in attendee and speaker reports, and in Reports > Email Logs.
Red email issues
A red Email Issue label means HeySummit has received a hard bounce or spam complaint for that recipient. A hard bounce usually means the address could not be delivered to permanently, while a complaint means the recipient marked an email as spam.
When this happens, HeySummit stops attempting future emails to that recipient to protect your email reputation. In Email Logs, a red status can also mean a specific email failed to send.
Yellow email issues
A yellow Potential Email Issue label means HeySummit has received a soft bounce. Soft bounces are usually temporary delivery problems, such as a full inbox, a temporarily unavailable receiving server, too many connections, or a timeout. Amazon SES may retry a soft-bounced email before reporting that it could not be delivered.
HeySummit will continue attempting future emails to recipients with a soft-bounce flag. If a later email is delivered successfully and HeySummit can match that delivery event to the recipient, the temporary bounce indicator can be cleared automatically.
You can filter attendee records with delivery issues from Reports > Attendees by using the Has Email Issues? filter. Hover over the Email Issue or Potential Email Issue label to see whether the issue is a hard bounce, soft bounce, or spam complaint.
For individual sent emails, go to Reports > Email Logs. The status filter lets you review delivered, opened, unsubscribed, hard-bounced, soft-bounced, complaint, and failed-to-send emails.
If you see a higher-than-expected number of yellow soft-bounce indicators, that can suggest a temporary delivery problem with recipients' mail servers or inboxes. If you are using a custom email sender, we recommend activating DKIM signatures to improve deliverability.
Before setting up DKIM signatures, your custom email address needs to be verified.
If you want to check how a specific email template will look before sending it to attendees or speakers, send yourself a test email from Emails. Click the three dots next to the template and select Send Test Email.
