You can assign a specific ticket to a talk’s Register button to guide attendees directly to the most relevant option. When set, clicking Register on a talk page takes visitors to checkout with that ticket already selected, instead of showing the general ticket list.
This helps streamline the registration process, reduces extra steps, and improves conversion by directing attendees to the intended offer.
To configure this, go to Content > Talks, open the talk, and navigate to Advanced Settings. Select the ticket you want to associate with that talk. This setting affects how the Register button behaves on public talk detail pages.

